DMI Customer Experience (CX)

  • Elearning

    Within one business day of receiving your online payment, Springhouse will activate your DMI self-paced program and send you detailed instructions on how to proceed.
    • $445.00 excl.

Planning Information

The duration of this course is 8 hours online over 12 weeks.
Classes are priced from $445.00. See individual sessions for details.


This popular Customer Experience course teaches you the increasing importance of Customer Experience Management. Quickly grasp how to track and analyze the changing nature of your digital customers, create feedback loops and fully embed the customer experience within your business.

Intended Audience

Small business owners, marketing professionals, product managers, entrepreneurs or anybody looking to skill up quickly in Customer Experience (CX).

At Completion

Key skills and competencies gained via this course include:

  • Customer Experience
  • Customer Personas
  • CX Basics
  • Agile Thinking
  • Designer for CX
  • Strategic Thinking
  • Metrics and Performance

Course Outline

  • Module 1 - Customer Experience: Agility and the Changing Nature of Customers (3 hrs. 37 mins.)
  • Module 2 - Designing CS: Placing the Customer at the Center (2 hrs. 18 mins.)
  • Module 3 - Optimizing CX: Authenticity and Involving Customers (1 hr. 40 mins.)
  • Module 4 - Measuring CX: Data, Metrics, and Visualization (1 hr. 42 mins.)


  • 4 Interactive Modules
  • 8 Hours of self-paced learning content
  • Practice Toolkits and Templates
  • DMI Membership

Exams & Certifications

The included assessment is undertaken online during your twelve week allotment of time, with a 40 question multiple choice exam. You can take this in the comfort of your own home.

Successful completion leads to an Associate level certification.

Related Courses

DMI Digital Strategy

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