DMI Data and Web Analytics

  • Elearning

    Within one business day of receiving your online payment, Springhouse will activate your DMI self-paced program and send you detailed instructions on how to proceed.
    • $445.00 excl.

Planning Information

The duration of this course is 11 hours online over 12 weeks.
Classes are priced from $445.00. See individual sessions for details.


With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this course will quickly make you familiar with the core principles and best practices in analytics and data management.

At Completion

Through this course you will gain these key skills and competencies:

  • Collecting and Processing Data
  • Data Cleansing
  • Data Analysis and Forecasting
  • Problem-Solving
  • Data Security
  • Presentation Skills
  • Visualizing and Reporting Data
  • Agile Thinking

Intended Audience

Small business owners, marketing professionals, product managers, entrepreneurs or anybody looking to skill up quickly in Data and Web Analytics.

Course Outline

  • Module 1 - Data and Analytics Fundamentals (3 hrs. 37 mins.)
  • Module 2 - Data Collection and Data Privacy (2 hrs. 18 mins.)
  • Module 3 - Data Security and Compliance (1 hr. 40 mins.)
  • Module 4 - Data and Marketing (1 hr. 42 mins.)
  • Module 5 - Visualizing and Presenting Data (2 hrs. 42 mins.)

Exams & Certifications

The included assessment is undertaken online during your twelve week allotment of time, with a 40 question multiple choice exam. You can take this in the comfort of your own home.

Successful completion leads to an Associate level certification.


  • 5 Interactive Modules
  • 11 Hours of self-paced learning content
  • Practice Toolkits and Templates
  • DMI Membership

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